Social Media & Student Features
Social Media & Student Features
Social Media & Student Features
Social Media & Student Features
Social Media & Student Features
Social Media & Student Features
Launched and developed IDM’s LinkedIn presence, creating graphics and content for alumni features, events, and program updates.
Developed the visual identity and graphics for an ongoing alumni series, translating interviews with IDM graduates into social and editorial content.
Expanded IDM’s existing visual language through typography, color, and graphic elements used across campaigns and social content.
Alumni in Action — Aparna Ramakrishnan; This feature earned the highest click-through rate of the alumni series at 11.48%
Alumni in Action — Mayukh Goswami; This feature became the most-clicked alumni article, receiving 107 clicks
Digital Media Intellect & IDM @ NYU
September 2024 - December 2025
Role — Content + Graphic Designer
Team: Kashvi Gupta, Strategist · Waleed Panjwani, Project ManagerFrom 2024–2025, I designed cross-platform content and campaign graphics for NYU’s Integrated Design & Media department through the Vertically Integrated Projects program and as a paid graphic designer. I expanded IDM’s existing visual language across Instagram and LinkedIn, including the launch of its LinkedIn presence, alumni features, event promotions, and campaign assets highlighting the department’s interdisciplinary work.
Graphic Design · Brand Identity · Social Media